In theory, the protocol could power future social apps, enabling people to maintain their identities across multiple apps. The app runs on a decentralized networking technology called the AT Protocol. Dorsey, who remains the CEO of payments platform Block (formerly called Square), is going head-to-head with Musk with two Twitter alternatives.īluesky was originally incubated within Twitter back in 2019 when Dorsey was still CEO. The social media app has also suffered a number of service outages, which happened to coincide with reports that Musk closed a major data center in Sacramento and was downsizing another Atlanta data center facility in an effort to cut costs.īluesky, which is currently invitation-only, underscores how Dorsey is now actively looking to disrupt what he helped create.

Since Musk bought Twitter for $44 billion last year, he has fundamentally changed what Jack Dorsey's company built, adding new subscription-only features, allowing controversial users back on to the platform, and making deep staffing cuts. In April, for instance, Mastodon only had 90,000 downloads, the Sensor Tower data showed. Bluesky officially debuted on iOS in February, generating 11,000 downloads in that month.īluesky appears to be gaining more attention than decentralized messaging app Mastodon, which attracted a lot of interest in November as a possible alternative to Twitter. The number of Twitter mobile app downloads actually declined 18% in February to 14.05 million from 17.2 million in January. Meanwhile, Twitter had 14.9 million app downloads in April, which is a 2% increase from the 14.6 million downloads it accumulated in March.

The social messaging app had 628,000 mobile downloads in April, representing a 606% rise from March when it became available on Android in addition to iOS. Personal Loans for 670 Credit Score or LowerĪdvocates say that decentralized projects are less likely to collect and sell users' data and less susceptible to censorship.īluesky has exploded in popularity over the past few months, according to data provided to CNBC by market intelligence firm Sensor Tower, although it still lags far behind Twitter in total download volume. Personal Loans for 580 Credit Score or Lower Best Debt Consolidation Loans for Bad Credit

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